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It starts with the dream

Business, Coaching, Faith, Podcast, Self Development, Youtube
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May 29, 2025

Why Christian women don’t get results from traditional coaching and courses

Have you ever started a coaching or business course excited to learn new skills — only to feel uneasy when the content shifts toward things like spirit guides, tarot, or astrology? As a Christian woman, that can be confusing and unsettling.

You’re not alone.

Many traditional coaching programs don’t fully honor the faith and values of Christian women who want to grow their business or ministry. Instead of feeling supported, you might end up doubting your path or questioning whether you belong.

But it’s not about you not putting in the effort.

It’s about needing guidance that aligns with your spiritual beliefs and helps you step confidently into your purpose.

That’s why I created Brand New Era — Self Study, a course designed specifically for Christian women who want to uncover their unique, God-given message and share it with confidence — free from doubt and worry.

In this four-module course, you will:

  • Discover the message God has placed within you through your personal story

  • Build the confidence to share your voice authentically

  • Navigate your calling with clarity and faith

  • Take practical steps toward living and working with purpose

If you’re ready to move past confusion and start embracing your calling with boldness and peace, this course is made for you.

Don’t settle for coaching that leaves you feeling uncertain or disconnected from your faith.

Take the first step to uncovering your true message today with Brand New Era — Self Study.

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WHY CHRISTIAN WOMEN DON’T GET RESULTS FROM THE USUAL COACHING AND COURSES by Chisomo Fajardo

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NO LONGER JUST CHRISTIANS BUT SONS AND DAUGHTERS OF GOD​

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Do you feel called to turn your story and experience into an offer, but don’t know how to structure it? 

As someone who created a business over 8 years ago using my story, gifts and passions I’d love to help! 

Let me know if you want to connect.

DM me or book a call bit.ly/DCCalled

Photos: Some of the highlights on this biz journey
Do you feel called to turn your story and experience into an offer, but don’t know how to structure it? 

As someone who created a business over 8 years ago using my story, gifts and passions I’d love to help! 

Let me know if you want to connect.

DM me or book a call bit.ly/DCCalled

Photos: Some of the highlights on this biz journey
Do you feel called to turn your story and experience into an offer, but don’t know how to structure it? 

As someone who created a business over 8 years ago using my story, gifts and passions I’d love to help! 

Let me know if you want to connect.

DM me or book a call bit.ly/DCCalled

Photos: Some of the highlights on this biz journey
Do you feel called to turn your story and experience into an offer, but don’t know how to structure it? 

As someone who created a business over 8 years ago using my story, gifts and passions I’d love to help! 

Let me know if you want to connect.

DM me or book a call bit.ly/DCCalled

Photos: Some of the highlights on this biz journey
Do you feel called to turn your story and experience into an offer, but don’t know how to structure it? 

As someone who created a business over 8 years ago using my story, gifts and passions I’d love to help! 

Let me know if you want to connect.

DM me or book a call bit.ly/DCCalled

Photos: Some of the highlights on this biz journey
Do you feel called to turn your story and experience into an offer, but don’t know how to structure it? 

As someone who created a business over 8 years ago using my story, gifts and passions I’d love to help! 

Let me know if you want to connect.

DM me or book a call bit.ly/DCCalled

Photos: Some of the highlights on this biz journey
Do you feel called to turn your story and experience into an offer, but don’t know how to structure it? 

As someone who created a business over 8 years ago using my story, gifts and passions I’d love to help! 

Let me know if you want to connect.

DM me or book a call bit.ly/DCCalled

Photos: Some of the highlights on this biz journey
Do you feel called to turn your story and experience into an offer, but don’t know how to structure it? 

As someone who created a business over 8 years ago using my story, gifts and passions I’d love to help! 

Let me know if you want to connect.

DM me or book a call bit.ly/DCCalled

Photos: Some of the highlights on this biz journey
Do you feel called to turn your story and experience into an offer, but don’t know how to structure it? 

As someone who created a business over 8 years ago using my story, gifts and passions I’d love to help! 

Let me know if you want to connect.

DM me or book a call bit.ly/DCCalled

Photos: Some of the highlights on this biz journey
Do you feel called to turn your story and experience into an offer, but don’t know how to structure it? 

As someone who created a business over 8 years ago using my story, gifts and passions I’d love to help! 

Let me know if you want to connect.

DM me or book a call bit.ly/DCCalled

Photos: Some of the highlights on this biz journey
•
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Do you feel called to turn your story and experience into an offer, but don’t know how to structure it? As someone who created a business over 8 years ago using my story, gifts and passions I’d love to help! Let me know if you want to connect. DM me or book a call bit.ly/DCCalled Photos: Some of the highlights on this biz journey
3 hours ago
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1/8
Have you found yourself waiting even though you believe God gave you a message to share?
 
Maybe he's even given you the plan but you still haven't launched?
 
Perhaps if you're like me in the past you've been watching webinars and downloading freebies but you're still not taking action.
 
It's quite common and I see it with women I've worked with.
 
So many women stay stuck in preparation mode because they believe they need more confidence, more clarity, more qualifications, or more time before they begin.
 
But that's not true. I believe you already have a seed to plant right now that can grow into something amazing.
 
It's already in you, because it's your life story.
 
In this week’s post, I’m sharing why the answer isn’t another course or another strategy, but learning to turn your Milestones, Mastery, and Message into your Mission.
 
If you’re tired of preparing and ready to finally take the next step, this one is for you.
 
Read the full post over on my Substack. Link 🔗 bit.ly/iswtdplan 🔗

.

.
 #CreateYourPath #WalkingInPurpose #HeartLedDreams #CalledForMore #DestinySteps #FaithOverFear #KingdomLiving #KingdomPurpose #LivingOnPurpose
•
Follow
Have you found yourself waiting even though you believe God gave you a message to share? Maybe he's even given you the plan but you still haven't launched? Perhaps if you're like me in the past you've been watching webinars and downloading freebies but you're still not taking action. It's quite common and I see it with women I've worked with. So many women stay stuck in preparation mode because they believe they need more confidence, more clarity, more qualifications, or more time before they begin. But that's not true. I believe you already have a seed to plant right now that can grow into something amazing. It's already in you, because it's your life story. In this week’s post, I’m sharing why the answer isn’t another course or another strategy, but learning to turn your Milestones, Mastery, and Message into your Mission. If you’re tired of preparing and ready to finally take the next step, this one is for you. Read the full post over on my Substack. Link 🔗 bit.ly/iswtdplan 🔗 . . #CreateYourPath #WalkingInPurpose #HeartLedDreams #CalledForMore #DestinySteps #FaithOverFear #KingdomLiving #KingdomPurpose #LivingOnPurpose
5 days ago
View on Instagram |
2/8
What does learning a new language have to do with starting a business?

More than you might think.

Today I'm sharing a personal story about moving from Zambia to the UK as a child, losing my mother tongue, and what my colleagues taught me about courage, resilience, and being willing to sound like a beginner.

Because nobody becomes fluent by staying silent.

And the same is true when you're building a business, sharing your story, or stepping into a new season of life.

Read the full post on Substack. 🔗 bit.ly/newspeak1 🔗
•
Follow
What does learning a new language have to do with starting a business? More than you might think. Today I'm sharing a personal story about moving from Zambia to the UK as a child, losing my mother tongue, and what my colleagues taught me about courage, resilience, and being willing to sound like a beginner. Because nobody becomes fluent by staying silent. And the same is true when you're building a business, sharing your story, or stepping into a new season of life. Read the full post on Substack. 🔗 bit.ly/newspeak1 🔗
2 weeks ago
View on Instagram |
3/8
I'm curious 🤔 have you've overcome a difficult season in your life...

AND you've never shared what you learned because you're not sure anyone would pay for your experience.

You've done the healing.
You've gained the wisdom.
You've come through the other side.

But your story is still sitting on the shelf instead of helping someone else. 

Who can relate?
•
Follow
I'm curious 🤔 have you've overcome a difficult season in your life... AND you've never shared what you learned because you're not sure anyone would pay for your experience. You've done the healing. You've gained the wisdom. You've come through the other side. But your story is still sitting on the shelf instead of helping someone else. Who can relate?
2 weeks ago
View on Instagram |
4/8
When things go wrong, it's so easy to wonder what you did to deserve it, or if God's somehow disappointed in you. But there's not always a reason, life happens. 

But I believe God will take what was meant for evil and then it for good.

He'll use it to heal you and make you more like him.

He'll use the same thing that broke you to help someone else come back to life. 

Your story matters.

I'm opening up 3 spaces for 1:1 coaching in July to help women uncover the treasure in their story and start using it to create a service or product to impact others.

Dm to find out more or book a quick call bit.ly/DCCalled

.

.

.
#purpose #innerhealing #useyourstory #shareyourgifts
•
Follow
When things go wrong, it's so easy to wonder what you did to deserve it, or if God's somehow disappointed in you. But there's not always a reason, life happens. But I believe God will take what was meant for evil and then it for good. He'll use it to heal you and make you more like him. He'll use the same thing that broke you to help someone else come back to life. Your story matters. I'm opening up 3 spaces for 1:1 coaching in July to help women uncover the treasure in their story and start using it to create a service or product to impact others. Dm to find out more or book a quick call bit.ly/DCCalled . . . #purpose #innerhealing #useyourstory #shareyourgifts
2 weeks ago
View on Instagram |
5/8
Somewhere along the way I had equated being a Christian with everything going well and life growing in all the outward ways (status, money, influence).

And for some time that was my life!

✅I studied the degree I wanted at the University of my choice. 
✅I got a job in fashion (both competitive and hard to get into). 
✅Kept increasing my income.
✅I got married, bought a home and had kids.

But then…everything unraveled 😵‍💫

I experienced postnatal depression. Financial pressure mounted. We burned through savings trying to make ends meet. I developed arthritis and struggled with everyday tasks that should have felt simple.

And honestly, I was DEVASTATED and questioned God’s love for me.
But here’s the thing - while it was a time of intense pain and hardship, from that pain, my business “It Starts with a Dream” was born. I shared my journey, created planners, journals then courses and then coaching.

The truth is: God uses the hard things.

Every disappointment taught me something.
Every struggle revealed something in me that needed healing.
Every season of loss developed compassion, wisdom, resilience, and dependence on Him.

Nothing was wasted.

And that's what I now see in the women I work with too.

So many of them believe they're disqualified because their journey has been messy.

Because they're still healing.
Because they don't have the perfect testimony or the perfect plan.
But often the very things they're tempted to hide are the things God wants to use.

The marriage lessons 🔥
The parenting lessons 🔥
The career lessons 🔥
The wilderness seasons 🔥

You see, the calling isn't separate from your story.
It's built from it.

If you've been sensing that God wants to use your experiences to help other women through coaching, courses, or digital products, but you don't know how to turn your story into something tangible, that's exactly what I help women do.

I’m actually opening up (3) 1:1 spots, beginning July 1, to help you do this at a price point that won’t break the bank. If you’d like to learn more and discern whether this can work for you, send me a DM or book a call bit.ly/DCCalled
•
Follow
Somewhere along the way I had equated being a Christian with everything going well and life growing in all the outward ways (status, money, influence). And for some time that was my life! ✅I studied the degree I wanted at the University of my choice. ✅I got a job in fashion (both competitive and hard to get into). ✅Kept increasing my income. ✅I got married, bought a home and had kids. But then…everything unraveled 😵‍💫 I experienced postnatal depression. Financial pressure mounted. We burned through savings trying to make ends meet. I developed arthritis and struggled with everyday tasks that should have felt simple. And honestly, I was DEVASTATED and questioned God’s love for me. But here’s the thing - while it was a time of intense pain and hardship, from that pain, my business “It Starts with a Dream” was born. I shared my journey, created planners, journals then courses and then coaching. The truth is: God uses the hard things. Every disappointment taught me something. Every struggle revealed something in me that needed healing. Every season of loss developed compassion, wisdom, resilience, and dependence on Him. Nothing was wasted. And that's what I now see in the women I work with too. So many of them believe they're disqualified because their journey has been messy. Because they're still healing. Because they don't have the perfect testimony or the perfect plan. But often the very things they're tempted to hide are the things God wants to use. The marriage lessons 🔥 The parenting lessons 🔥 The career lessons 🔥 The wilderness seasons 🔥 You see, the calling isn't separate from your story. It's built from it. If you've been sensing that God wants to use your experiences to help other women through coaching, courses, or digital products, but you don't know how to turn your story into something tangible, that's exactly what I help women do. I’m actually opening up (3) 1:1 spots, beginning July 1, to help you do this at a price point that won’t break the bank. If you’d like to learn more and discern whether this can work for you, send me a DM or book a call bit.ly/DCCalled
2 weeks ago
View on Instagram |
6/8
2 big things right now...

I'm closing down part of my offers to make space for the new. It's been hard to do so, because I'm so proud of what I'd created and how they've helped people. But I've not been feeling passionate about them and not looking to update them at present because I'm really been focused on designing my life and inner healing.

So I want to make space for what comes out of that. For the rest of the month you can get these amazing offers.

1. I'm running a 70% off sale on Etsy until the end of the month then the shop will go into holiday mode and possibly deleted.
https://www.etsy.com/shop/itstartswiththedream

2. I'm retiring my original course Planners on demand (create planners with print on demand) and it is available to buy at 65% off iitstartswiththedream.com/plannersondemand OR type *demand* to get the link to your DMs

You'll be getting amazing value and all the other bonuses like planner canva templates, sales page templates and more!

 #PrintableStationery #etsyprintables #lifeplanner #printables #lifeplanneraddict #lifeplanners #lifeplannerd
2 big things right now...

I'm closing down part of my offers to make space for the new. It's been hard to do so, because I'm so proud of what I'd created and how they've helped people. But I've not been feeling passionate about them and not looking to update them at present because I'm really been focused on designing my life and inner healing.

So I want to make space for what comes out of that. For the rest of the month you can get these amazing offers.

1. I'm running a 70% off sale on Etsy until the end of the month then the shop will go into holiday mode and possibly deleted.
https://www.etsy.com/shop/itstartswiththedream

2. I'm retiring my original course Planners on demand (create planners with print on demand) and it is available to buy at 65% off iitstartswiththedream.com/plannersondemand OR type *demand* to get the link to your DMs

You'll be getting amazing value and all the other bonuses like planner canva templates, sales page templates and more!

 #PrintableStationery #etsyprintables #lifeplanner #printables #lifeplanneraddict #lifeplanners #lifeplannerd
2 big things right now...

I'm closing down part of my offers to make space for the new. It's been hard to do so, because I'm so proud of what I'd created and how they've helped people. But I've not been feeling passionate about them and not looking to update them at present because I'm really been focused on designing my life and inner healing.

So I want to make space for what comes out of that. For the rest of the month you can get these amazing offers.

1. I'm running a 70% off sale on Etsy until the end of the month then the shop will go into holiday mode and possibly deleted.
https://www.etsy.com/shop/itstartswiththedream

2. I'm retiring my original course Planners on demand (create planners with print on demand) and it is available to buy at 65% off iitstartswiththedream.com/plannersondemand OR type *demand* to get the link to your DMs

You'll be getting amazing value and all the other bonuses like planner canva templates, sales page templates and more!

 #PrintableStationery #etsyprintables #lifeplanner #printables #lifeplanneraddict #lifeplanners #lifeplannerd
•
Follow
2 big things right now... I'm closing down part of my offers to make space for the new. It's been hard to do so, because I'm so proud of what I'd created and how they've helped people. But I've not been feeling passionate about them and not looking to update them at present because I'm really been focused on designing my life and inner healing. So I want to make space for what comes out of that. For the rest of the month you can get these amazing offers. 1. I'm running a 70% off sale on Etsy until the end of the month then the shop will go into holiday mode and possibly deleted. https://www.etsy.com/shop/itstartswiththedream 2. I'm retiring my original course Planners on demand (create planners with print on demand) and it is available to buy at 65% off iitstartswiththedream.com/plannersondemand OR type *demand* to get the link to your DMs You'll be getting amazing value and all the other bonuses like planner canva templates, sales page templates and more! #PrintableStationery #etsyprintables #lifeplanner #printables #lifeplanneraddict #lifeplanners #lifeplannerd
1 month ago
View on Instagram |
7/8
The part of your story you keep editing out?

That’s probably the exact part someone else needs to hear.

Not the polished version.

The burnout.
The cancelled launch.
The year you lost yourself a little.
The rebuilding.

We try so hard to skip to the redeemed ending that we forget people connect through the messy middle.
Your reader doesn’t need another perfect woman online. She needs proof that someone survived the chapter she’s currently living.

Polished people are easy to admire.

Authentic people are the ones who make people stay.

Maybe the part you’re trying to hide is actually the very thing God wants to use. 🌿

I wrote a blog/Substack post about sharing the scar, not the wound, and why your story matters more than you think.

bit.ly/burnout26

 #burnout 
#AuthenticBranding #ChristianCreative #PurposeDrivenLife #WomenWhoCreate #FaithAndBusiness #PersonalGrowthJourney #CreativeEntrepreneur #CalledToCreate #WomenInBusiness
•
Follow
The part of your story you keep editing out? That’s probably the exact part someone else needs to hear. Not the polished version. The burnout. The cancelled launch. The year you lost yourself a little. The rebuilding. We try so hard to skip to the redeemed ending that we forget people connect through the messy middle. Your reader doesn’t need another perfect woman online. She needs proof that someone survived the chapter she’s currently living. Polished people are easy to admire. Authentic people are the ones who make people stay. Maybe the part you’re trying to hide is actually the very thing God wants to use. 🌿 I wrote a blog/Substack post about sharing the scar, not the wound, and why your story matters more than you think. bit.ly/burnout26 #burnout #AuthenticBranding #ChristianCreative #PurposeDrivenLife #WomenWhoCreate #FaithAndBusiness #PersonalGrowthJourney #CreativeEntrepreneur #CalledToCreate #WomenInBusiness
1 month ago
View on Instagram |
8/8
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